Burger King Debuts Plant-Based Chicken Sandwich
Following on from the chain’s popular Impossible Whopper, Burger King’s Original Chicken Sandwich is the latest menu item to receive a plant-based makeover as part of a limited-time trial.
The new limited-time Impossible Original Chick’n Sandwich. Credit: Burger King
Burger King, one of the world’s most famous fast-food brands, is continuing to develop its plant-based offering with the launch of a plant-based chicken sandwich.
The new sandwich features a patty made by plant-based meat-brand Impossible Foods, and looks strikingly similar to the chain’s original chicken sandwich.
Dubbed the Impossible Original Chick’n Sandwich, customers can try the new menu item as part of a trial at participating Burger King locations throughout Cincinnati, OH. The meat-free sandwich will be available 22nd August onwards for a limited time, and can be made completely plant-based by requesting no mayonnaise.
“Burger King has demonstrated once again that they know how to deliver innovative options that taste great,” Dan Greene, Impossible Foods SVP of North America Sales, told news outlet VegNews. “Working with them to launch our first-ever chicken patty has been a fun way to continue our partnership. We think fans are going to love this new plant-based twist on the Original Chick’n Sandwich.”
And if you’re not near to one of the participating Burger King locations, Impossible Foods just announced the launch of their meat-free chicken patties in supermarkets. Available in the frozen food aisles, customers can grab the Impossible Chicken Patties in Safeway and Sprouts now, with other retailers like Kroger and Albertsons to follow in the fall.
Burger King is backing plant-protein as the future
Back in 2019, Burger King U.S. first partnered with Impossible Foods to offer the Impossible Whopper, its first plant-based burger which now features at more than 7,000 locations across the U.S. Ever since, Burger King has continued to develop and expand its plant-based offering around the world.
The Impossible Whopper that’s currently available in the U.S. Credit: Burger King/Facebook
In the last year alone, the fast-food company has not only released exciting new meat-free burgers, fillets, and nuggets, but they have also launched entire meat-free restaurant locations in the likes of Spain, the U.K., and Germany too.
And the global appetite for Burger King’s plant-based fare shows no sign of slowing down: a whopping one in five Whoppers sold in Germany is now a meat-free Whopper, and the menu features a meat-free version for all beef burgers and for almost every other meat dish too. In the U.K., Burger King already offers meat-free chicken fillets, nuggets, and whoppers, and its CEO has pledged to make the menu at least 50 percent plant-based within less than a decade.
As one of the most well-known fast-food brands in the world, Burger King’s commitment to plant-based food options is a sign of the wider food industry’s move towards more sustainable and animal-friendly menu options. And with over 8 billion chickens and 35 million cattle slaughtered every year in the U.S. alone, accessible meat-free food options can help usher in a kinder future for animals.
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